What is an “Immersive Walk”? “Starry Fairyland of Penglai” Redefines Night Adventures

“Immersive walk” combines walking with immersion. It breaks the traditional barrier between audience and stage, turning the entire natural environment into an open, boundless theater. Visitors are no longer sitting in one place watching a performance—they freely move along the story, exploring every corner with all five senses.

Vietnam’s first immersive night tour, “Starry Fairyland of Penglai” is a perfect example of this concept in action. Created by BB GROUP and Vanyee Team, the project is set in 39 hectares of Da Lat’s original forest. This is a bold and clever choice: instead of building a fake historical structure, it uses Vietnam’s most precious natural resource—the forest—as the storytelling canvas.

When night falls, this ancient forest comes alive through technology and art, taking visitors on a mythical adventure that transcends time and space.

A 2.3-Kilometer Mythical Quest: Your Exploration Shapes the Story

What makes “Starry Fairyland of Penglai” truly unique is that it’s not just sightseeing—it’s a mission-driven adventure. The entire route stretches 2.3 kilometers, where visitors step into the role of mythological “heroes” guided by the fairy Au Co, embarking on a sacred journey.

The adventure spans four themed fantasy zones and includes 12 carefully designed narrative points. Heroes must explore each area, unlock four guardian relics, and ultimately collect four ancient artifacts representing wisdom, courage, compassion, and faith.

This layered quest structure transforms visitors from passive spectators into active explorers. The ultimate goal—summoning and obtaining the Mirror of Peace—gives the entire experience a clear sense of purpose and a strong feeling of accomplishment.

Technology Meets Myth: A Fully Immersive Night Experience

“Starry Fairyland of Penglai” brings together ancient Au Lac myths and modern technology to create a night tour like no other.

• See the Myth Come Alive

You’re not just hearing the stories—you watch them unfold. Using projections and dynamic lights, the forest transforms: mountains rise, rivers flow, and the world of the gods comes to life around you.

• Interact with Magical Characters

Characters like the fairy Au Co guide you through the story. Through lights, holograms, and sounds, they give tasks and tell the story, making every visitor part of the adventure.

• A True Feast for the Senses

Sound and lighting immerse you fully: wind, water, and mythical creatures surround you, while moving lights set the mood and rhythm. Every sense is engaged, making you feel like you’ve truly stepped into a magical realm.

Born to Go Viral: A Cultural Tourism Powerhouse

“Starry Fairyland of Penglai” naturally attracts visitors and drives the growth of the tourism industry through its smart design and operation.

• Endless Fun in Exploration

The quest to collect ancient artifacts encourages visitors to complete the full journey and share their progress online, sparking continuous conversation on social media.

• Stunning Visual Impact

Every carefully designed scene is a perfect photo spot. With dreamlike lighting and composition, images spread quickly on platforms like Instagram and TikTok, attracting young travelers and content creators from around the world.

• Boosting the Night Economy

The project extends visitor stays into the evening, stimulating dining, accommodation, and transport services, giving a fresh boost to Da Lat’s night economy and upgrading its cultural tourism.

“Starry Fairyland of Penglai” is more than a night tour—it’s a successful experiment in immersive night experiences. Along a 2.3 km mythical quest route, with four fantastical zones and interactive technology blending reality and fantasy, visitors are fully immersed in creation myths. It proves that modern night tourism thrives on participation and storytelling, where technology, culture, and nature come together to create a deep cultural journey.

It points the way for the future of night tourism: from watching to immersing, from sightseeing to dreamwalking, from listening to experiencing firsthand. For travelers seeking unique, meaningful adventures, this project is a guiding light.